Interpath Services is a purpose-led business with highly trained specialists and experts — a key point of difference that sets it apart in the market. As part of a series showcasing the depth of knowledge across the team, we’re introducing Desi Moshopoulos, Marketing Coordinator at Interpath, who supports the business through content, campaigns and strategic communications, helping bring the team’s expertise and impact in healthcare to life.
What is your career background and how did you end up at Interpath Services?
I have a strong writing background, with a Bachelor of Arts majoring in Creative Writing. I began my professional career at Bunzl Australia & New Zealand in August 2023 as a Marketing Assistant, where I managed social media, wrote blog articles and supported broader campaign activity. Starting my career working in a large company like Bunzl has really helped me understand many key areas in marketing. I’ve been able to work in B2B and B2C marketing and within many sectors I didn’t have much knowledge on previously.
In early 2025, an opportunity came up in my current role and I was promoted internally. I wanted to take the next step in my career and when given the opportunity to learn more and expand my knowledge in marketing, I jumped for it. I’ve now been working exclusively with Interpath and Atlas McNeil Healthcare for almost a year and I’m really enjoying the change. Interpath is a very specialised business with a team that holds a lot of knowledge in their space and I’m lucky to be able to draw on that.
Tell us about how you work with Interpath? What is your area of expertise?
In my role I handle the Interpath social media, email marketing, blogs, campaign activity and the website. I support the sales team with any collateral requests they may have and prepare all materials for the campaign month.
My area of expertise is blog writing and writing in general. Not only is it because of my background in creative writing but blog writing can increase organic traffic for a website. It’s a practical way of ensuring your site is appearing in search engines like Google.
What most do you like about your role and why?
The main thing that I really like about my role is that not every day is the same. I’m lucky that I’ve started in a fast-paced business and that my role is fast-paced. I enjoy that, although every day is different, every month is structured the same every month. I always know exactly what I must do every month, just with a different focus.
Another aspect about my role that I like is that there is purpose to the products we sell. The products are purchased by research clinics, pathology, hospitals, universities etc., who have a common goal which is helping people, whether that be through the research they conduct in their lab, or as part of teaching the future doctors of society.
When you started with Interpath what most surprised you?
What surprised me most was that so many people in the Sales Team had worked in the field before joining Interpath. When you think about a sales representative more generally, you know they have a strong understanding of the products they sell, but you might assume they haven’t actually used the products themselves.
The Interpath sales team has hands-on experience using the products they’re selling. With that prior knowledge, there’s a genuine interest in offering the best products on the market — solutions that truly improve efficiency and quality for their customers.
I was also surprised to learn how long some people have worked at Interpath. To me, that shows how passionate the team are about their roles and the work they do, and that Interpath genuinely values and respects its employees. It’s clear why the company is recognised through programs like Great Place to Work — the culture, experience and commitment of the team really reflect an organisation that puts its people first.
What are some of the challenges the market is facing?
While demand for healthcare generally stays steady, the market is still facing a few challenges. Fluctuating government funding, including changes to bulk billing and new compliance requirements, can make revenue less predictable. Public health crises also continue to put pressure on key services like ambulance and psychiatric care. On top of that, rising cost of living pressures are leading some patients to look overseas for more affordable treatment, increasing competition through medical tourism. As a result, providers need to carefully manage revenue ups and downs, keep costs under control, and focus on building strong, long-term partnerships to create greater stability and consistency.
What are your main priorities for 2026?
My main priority in general, not just for 2026, is to keep learning and growing. I want to continue to learn more about the Interpath business and our customers. Working in healthcare is rewarding because you know you are, at some level, helping people - and I would like to learn as much as I can in 2026 to continue this process.
I definitely have measurable goals for the year like KPIs but also feel a main priority for me is to continue to learn and grow in my role and in my career.
What do you expect the big industry trends to be of 2026?
I think sustainability will continue to be a topic of interest for healthcare as a whole sector, with increased messaging around sustainability being produced by suppliers and government. Traditionally, in labs and hospitals, sustainability has been difficult to achieve as a lot of the consumables used need to be either kept in single-use plastics to avoid contamination or once the product has been contaminated, often with organic matter or chemicals, it cannot be recycled. I think in 2026 suppliers will start to figure out how they can make products more sustainable and there will be a fair bit of innovation in this area which we are starting to see in some of Interpath’s suppliers like Greiner and SSIBio.
What’s the biggest lesson you’ve learned over the past 12-18 months?
In the past 12-18 months I think the biggest lesson I’ve learned over the past year or so is that you can’t wait for everything to be perfectly clear before taking action. Things change, priorities shift and sometimes you just have to make the best call with the information you have and adjust as you go. I’ve gotten a lot more comfortable being flexible, speaking up earlier and taking ownership instead of waiting. It’s made me more confident and a lot more adaptable.